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Beetroot and inDrive Announce Strategic Partnership to Empower Entrepreneurs and Expand Mobility Opportunities in South Africa.

Cape Town, South Africa – 10/03/2025

 Beetroot, a business development and networking platform for entrepreneurs, and inDrive, a global mobility and urban services platform, today announced a strategic partnership focused on empowering entrepreneurs and expanding mobility opportunities across Africa.

Founded in Cape Town, South Africa, Beetroot aims to centralize entrepreneurship in Africa by fostering a dynamic ecosystem where entrepreneurs can connect, build relationships, share knowledge, and achieve their goals. As a key networking platform, for entrepreneurs, Beetroot enables individuals to access business opportunities, market entry, and financial independence, fostering entrepreneurial success.”

inDrive, with its mission to challenge injustice and make the world a fairer place, focuses on global mobility and urban services. The platform empowers individuals by enabling them to negotiate fares directly, fostering a more equitable and accessible transportation system.

This partnership aligns with the shared vision of both organizations to empower individuals towards financial independence and entrepreneurial success. Through Beetroot, entrepreneurs will gain greater access to opportunities, complementing inDrive’s commitment to empowering its users.

The partnership will focus on three key service areas, designed to mutually benefit both companies:

  • Aggressive Driver Recruitment: Beetroot will leverage its established network and recruitment expertise to conduct targeted driver recruitment campaigns for inDrive, expanding its driver base while creating opportunities for aspiring entrepreneurs.
  • Strategic Agent Recruitment and Network Expansion: Beetroot will train a network of entrepreneurs who will further support driver recruitment, strengthening inDrive’s reach and impact.”

“We are excited to partner with inDrive, a company that shares our commitment to empowering individuals and fostering entrepreneurial growth,” Beetroot CEO, Minnie-lee Tagwirei stated. “This partnership will create significant opportunities for entrepreneurs in South Africa and contribute to the development of a thriving entrepreneurial ecosystem.”

Adimaldo Silva, Team Leader for Driver Operations in Africa at inDrive, added, “inDrive is always looking for partners that align with our goals of empowering people, and this partnership with Beetroot will help us to grow our driver network while also providing opportunities for entrepreneurs.”

This partnership demonstrates both Beetroot’s and inDrive’s commitment to driving economic growth and creating opportunities for individuals across Africa.

About Beetroot:

Beetroot is a business development and networking platform for entrepreneurs, founded in Cape Town, South Africa. Beetroot aims to centralize entrepreneurship in Africa by providing a supportive community where entrepreneurs can connect, build relationships, and achieve their goals.

About inDrive:

inDrive is a global mobility and urban services platform headquartered, founded in Siberia. The inDrive app is available in over 749 cities in 49 countries. inDrive’s mission is to challenge injustice and make the world a fairer place for 1 billion people.

For more information please contact: indrive@beetroot.today

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